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Market Research Analyst
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Pennsylvania - Other Locations
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$41,267 per year
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Data collection, analysis and maintenance of competitive information on company’s key supplier and market places; Provide solid and comprehensive marketplace analysis including detailed segment and target group analysis with focus on identifying new markets and/or target groups within existing markets; Manage all market research activities such as the development of surveys and questionnaires to include response collection and analysis; Consult to be in demand; Identify and track market trend and news relevant to key target groups, suppliers and commodity groups; Work in collaboration with the entire marketing organization on strategy and planning initiative as well as working with the contracts and strategic groups on complementary production plans.
MA or BA and 5 yrs experience is acceptable.
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